Since 2013 | ISO Certified | 150+ Branches Worldwide | 07 Lakh+ Students Placed | 100% Placement Assistance
Hire From Us: +91-7413825777 | Corporate: +91-9105106105 | Support: +91-7413873777 |
Placement Statistics

Digital Marketing Training Course

Master digital marketing strategies, SEO, social media, Google Ads, and analytics to grow businesses and build your digital career.
550+ Trainers
250+ course
150+ Branches
Join Now

Course Overview

  • Next Batch:New batch starts every 7 days. Early registration is recommended.
  • Course Duration:4 Months (Including Hands-on Projects , Internship and Certification Guidance)
  • Eligibility:
    • Students
    • Graduates
    • Working Professionals
    • Freelancers
    • Entrepreneurs
    • Career Switchers
  • Tools:
      5
  • Modes of Training: Online Classes/Offline Training (at selected centers)
  • Projects:Available

₹3.0 – ₹7.5 LPA

Average CTC

180,000+

Naukri, Glassdoor, LinkedIn

3+

Industry Mentors

Join Our 100% Job Assistance

Digital Marketing Training Course

Overview of Digital Marketing Training Course

The Digital Marketing Training Course Certification is designed for students, entrepreneurs, and professionals who want to build a strong foundation in digital marketing. This program provides a complete understanding of online advertising, SEO, content marketing, and social media strategies.

Learners will gain hands-on experience by working on real-world projects, ad campaigns, and analytics dashboards. By the end of this course, you’ll earn your Digital Marketing Certification, preparing you for roles such as Digital Marketer, SEO Specialist, or Social Media Manager in top organizations or as a freelancer.

What You’ll Learn From Course

Understand the core concepts of digital marketing and online branding.
Master SEO, keyword optimization, and Google ranking techniques.
Run paid advertising campaigns on Google and social media platforms.
Analyze data using Google Analytics and performance metrics.
Create engaging content, emails, and social media strategies.
Earn your Digital Marketing Certification and launch your digital career.

Who Should Take this Course

Students
Graduates
Working Professionals
Freelancers
Entrepreneurs
Career Switchers

Job Roles For Course

Digital Marketing Executive
SEO Specialist
PPC Manager
Content Writer & Marketer
Affiliate Marketing Manager

Tools Covered In Course

Google Analytics / Google Ads (Ad Campaigns & Tracking)
Facebook Ads Manager (Social Media Advertising)
Canva / Photoshop (Creative & Content Designing)
Ahrefs / SEMrush (SEO & Keyword Research Tools)
Mailchimp / HubSpot (Email & Marketing Automation)

What’s included ?

Live Project

Theory doesn’t help anyone in professional life, professional Courses are better learnt by experimenting.

Global Certificates

Certifications like Microsoft, Google, HP, Cisco, EC-Council make a huge difference in placement.

Advanced Contents

Contents are based upon the latest trends in IT industry nd as per the recommendations of IT Guys.

Multi Location

Good opportunities need to spread geographically, so is Samyak for the benefit of professional and job seekers.

Job Oriented

All courses are as per industry needs and with projects/ examples, which make Samyak’s approach job oriented.

Placement Assistance

Once the course is completed from Samyak, there is a dedicated team to guide for interview and placements.

Digital Marketing Training Course Syllabus

Curriculum Key Features Job Roles Program Highlights

1. Introduction to Digital Marketing

  • Overview and Scope
  • Understanding Channels and Media
  • Trends in Digital Marketing

2. Web & Content Management

  • WordPress Website Setup
  • Types of Website
  • Essential and planning of the website.
  • Difference between Dynamic and Static Website

3. SEO (Search Engine Optimization)

  • Keywords optimization
  • Content optimization & planning
  • Understanding your audience for content planning
  • Content research & editorial calendar setup
  • Adding social media plug-in on web pages
  • Internal linking
  • Meta tags creation
  • Creating webpage in HTML
  • Using Google webmasters tool & site verification
  • Sitemap creation and submission in website & webmasters
  • What is FTP?
  • How to use FTP?
  • Off page optimization
  • What is domain authority?
  • How to increase Domain authority?
  • What is page rank?
  • How to increase page rank?
  • What are back links?
  • links keywords

4. Social Media Marketing

  • Facebook, Instagram, LinkedIn, YouTube
  • Content Strategy
  • Paid Ads Campaigns
  • Influencer Marketing
  • marketing and its importance Facebook marketing.
  • Understanding Facebook marketing
  • Facebook fan page v/s profile v/s group
  • Facebook glossary

5. PPC Advertising with Google Optimization

  • Introduction to adwords& PPC advertising.
  • What is display network & why it is important?
  • Understanding adwords structure (Campaigns, ad groups, ads, etc.)
  • Types of campaigns- Search, display, video, dynamic search & Google merchant.
  • Difference between search & display campaign
  • Understanding campaigns & ad groups in more detail.
  • Understanding bidding & payment modules-CPC, CPA, Enhanced bid, CPM Ad Rank-

6. Analytics & Tools

  • What is Google analytics?
  • Why is analytics so important?
  • Setting up your website with analytics Fundamentals of Google analytics
  • Monitoring bounce rate.
  • Setting up goals and funnels
  • Setting filters and segmentation
  • Tracking conversions
  • Monitoring website performance.
  • Monitoring traffic sources
  • Monitoring visitors behavior
  • Taking corrective actions if required.
  • Google Tag Manager
  • Canva, SEMrush, Ahrefs
  • Audience Targeting & Reporting

7. Email Marketing

  • What is email marketing?
  • Biggest challenge in email marketing Legitimate/ opt-in email marketing
  • Increasing email subscription/ opt-in list
  • Using software's to do email marketing
  • Creating your own email list of millions of email id's
  • Checking spam ratio of your email creative
  • Best practices of email marketing
  • Writing a good email creative or html template.

8. Online Advertisement

  • What is online advertising?
  • Types of online advertising
  • Banner ads
  • Rich media ads
  • Pop ups and pop under ads
  • Contextual advertising
  • In-text ads
  • In-image ads
  • In-video ads

9. E Commerce Marketing

  • Creating an ecommerce website.
  • Top ecommerce websites around the world
  • Ecommerce scenario in India.
  • How to do SEO of an ecommerce website
  • Why you need a solid ecommerce marketing strategy
  • Formulating right ecommerce marketing strategy
  • Using affiliate marketing to promote your ecommerce business.

Key Features

  • 30+ Modules with Live Projects
  • 50+ Digital Marketing Tools
  • Expert-Led Practical Classes
  • Resume, Interview & Freelancing Support

Job Roles

  • Digital Marketing Executive
  • SEO Specialist
  • PPC Manager
  • Social Media Marketer
  • Content Writer & Marketer
  • Affiliate Marketing Manager

Program Highlights

  • Learn digital marketing through real-time campaign creation, hands-on SEO audits, and practical exposure to ad platforms. Apply your learning during classroom sessions and get direct feedback.
  • Master over 50+ tools like Google Ads, Canva, SEMrush, Ahrefs, Mailchimp, and more. These tools are essential for working professionals and freelancers to drive growth.
  • Get resume-building support, mock interviews, and placement assistance after course completion. Our expert team helps match you with suitable job roles or freelance opportunities.
  • Train under certified digital marketers who bring agency and corporate experience into the classroom. Each session is designed for deep understanding and career growth.

What is an Ultimate Career Choice?

Massive Market
Massive Market

Learn skills that open doors to vast, growing markets worldwide, constantly increasing demand across industries.

High-Paying Jobs
High-Paying Jobs

Acquire in-demand expertise to command top salaries, and accelerate long-term financial growth .

Future-Proof Career
Future-Proof Career

Build adaptable, technology that keep your career relevant, and valuable in chaanging times.

Entrepreneurial Path
Entrepreneurial Path

Gain practical tools, mindset and networks needed to launch ventures, create sustainable businesses.

Global Impact
Global Impact

Develop solutions and leadership that solve real-world problems, positively impacting communities.

Large Community
Large Community

Join a diverse, supportive community of learners, mentorship, opportunities, and lasting connections.

Be in the spotlight by getting certified!

A detailed overview of the course, including key topics, objectives, and module sequence.

Google Certificate (included)

Google Certificate (included)

Internationally recognized certificate for professional achievement.

Samyak Certificate (included)

Samyak Certificate (included)

ISO 9001:2008 certified training recognized globally.

NSDC Certificate (included)

NSDC Certificate (included)

Govt of India-backed certification enhancing employability.

Get Certified

Our Students Placed In Top Companies

×

Application Form